AWS MARKETPLACE PUBLISHER

A SINGLE BRIDGE TO THE WORLD

Put your SaaS on
the world's marketplace.

Deshima helps SaaS companies publish on AWS Marketplace — from secure account integration to automated tenant onboarding after every purchase. We remove the barriers between your product and buyers worldwide.

NO UPFRONT COST / PAY ONLY WHEN YOU SELL
YOUR SAASDeshimaBUYERS WORLDWIDE

THE GAP

We know exactly why
Japanese SaaS isn't listed yet.

Knowledge isn't in Japanese

Almost every resource is in English, and successful precedents are rare. The first step is the hardest one.

Integration is expensive

Purchase resolution, tenant mapping, metering — done properly, it competes with your core product roadmap.

The ROI is unclear

Without a clear business case, listing projects rarely win internal commitment or budget.

Meanwhile, enterprise procurement requests, AWS co-sell conditions, and global purchasing standards increasingly assume your product is already on the Marketplace. The question is no longer if — it's when.

AVAILABLE NOW

What Deshima does today.

The first release focuses on the hardest part: connecting your seller account and automating everything that happens after a purchase.

LIVE

Connect your AWS Marketplace account

Securely link your seller account through a least-privilege IAM role. Deshima never holds your credentials.

AssumeRoleCross-account
LIVE

Automate purchase-to-onboarding

Detect Marketplace purchases, collect tenant details through your own custom form, and keep buyers mapped to account owners — in one place.

ResolveCustomerCustom Form
LIVE

Extend with EventBridge

Every onboarding emits an event, so provisioning, notifications, and CRM updates plug straight into your own stack.

EventBridgeEvent-driven

HOW IT WORKS

Three steps to your first buyer.

Connect

Link your AWS account to Deshima via AssumeRole. Setup takes minutes, not sprints.

Design your form

Build the tenant-information form buyers see right after purchase — no code required.

Welcome your buyers

Purchase detection, form collection, and event publishing run automatically. Just wire up what happens next.

ON THE HORIZON

Beyond the horizon.

Deshima keeps sailing past the listing itself. This is where we're headed — shaped together with early-access teams.

EXPLORING

Listings managed entirely in Deshima

Publish and update your listings without ever opening the AWS console.

EXPLORING

Metering management

Aggregate, report, and audit usage data from one place.

EXPLORING

Revenue & payout tracking

See Marketplace revenue and disbursements on a single dashboard.

EXPLORING

Otona — your AI sales copilot

Learns from your content and product data to propose listing copy and pricing design.

* Roadmap items reflect our current thinking. Timing, scope, and availability are not guaranteed and may change without notice.

PRICING

Free until you sell.

Listing support shouldn't be a leap of faith. Deshima only earns when you do.
¥0
Setup & monthly fees
5%
Success fee on Marketplace sales
No upfront cost, no monthly subscription. Just a single success fee when your product sells.
* Planned early-access pricing. Subject to change at general availability.

FAQ

Frequently asked questions

Which product types are supported?
The initial release supports SaaS Subscription products on AWS Marketplace. Private Offers are supported as well.
What permissions does Deshima need on my AWS account?
A least-privilege IAM role connected via AssumeRole. Deshima never stores your access keys or credentials.
Do you support CPPO (Channel Partner Private Offers)?
Not in the initial release. We're gathering interest from early-access teams to decide what comes next.
Can you help with English listings?
Yes. AWS Marketplace listings reach buyers worldwide, so we support publishing in English from day one.
When do fees apply?
Only when a sale happens through the Marketplace. Connecting your account, building forms, and publishing are free.

From Deshima, to the world.

Early access is open. We'll onboard teams in order as we're ready.

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